About: 5o9 Inc. Software for the Mobile Enterprise

Software to Power Mobile SaaS

The Company
5o9®, Inc. was founded in January, 2006 with a focus on solving customer problems and business execution. Our mission is to improve Internet communications to support how people live and work today and in the future. The world is rapidly becoming mobile and old assumptions about stationary computing no longer apply. It’s time for the Web to adapt in a fashion that leverages the current Internet infrastructure, and expertise, making the transition easy, and affordable for businesses and consumers.

5o9® builds software targeted to mobile enterprises that support these changes. The enterprise is our customer, however their employees and customers must be considered in every Web interaction. With this in mind, our solution is designed to balance the need for data privacy and control with the need for commerce and convenience.

Our Core Values

Respect - Transparency is the key to mutual respect
Honesty - Tell the truth even if in doubt
Integrity - What we say, and how we present ourselves, need to be in alignment
Listen - The ability to listen and remain objective enables us to learn
Adaptability - Confront reality as it is, not as you want it to be
Loyalty - Accountability, Responsibility, and Transparency, to all stakeholders
Commitment - Focus & Execution on a common plan

Our Beliefs

Internet communications should be personal and relevant
Using the Web should be consistent across all devices, regardless of size, location or network
Technology should adapt to people, rather than people adapting to technology
The Web should simply know Who I am, Where I am and What device I am on while still respecting my privacy
On mobile, the Web should deliver only the content that I need or am likely to care about
Complete solutions address the needs of the LOB Manager, IT, the employee and the consumer

The Management Team

Peter Peter J. Cranstone
CEO
(Peter's Thoughts - blog)
Email: peter.cranstone@5o9inc.com

Mr. Cranstone has founded four technology companies in the sixteen years since he vacated the captain’s seat at American Airlines. Prior to founding 5o9, he founded Secure64 winner of the 2007 Entrepreneurial Innovation Award from the Itanium Solutions Alliance , Remote Communications and The James Group, leading these organizations as CEO, chief evangelist, technical innovator, and Chief Solutions Architect, rooted in network and Internet communications technologies. He has a successful track record of delivering complex technology innovations on time and on budget. At Remote Communications he co-invented and released mod_gzip with Mr. Kiley. Mod_gzip has since become the de facto standard for Internet content acceleration. The company was subsequently purchased by Hyperspace Communications. Mr. Cranstone also has several technical papers to his credit.

Elizabeth A. Coker
COO
(Interactive Channel Musings - blog)
Email: liz.coker@5o9inc.com
Ms. Coker brings 25 years of marketing, sales, operations, and management experience to the 5o9 team. Prior to co-founding 5o9, Ms. Coker spent eight years helping early stage businesses develop and execute their go-to-market strategies in her roles as President of Aspenwood Consulting, and Vice President of Marketing and Consulting Services for Tactical Marketing Ventures. While at Access Graphics, Ms. Coker led a $250 million products division, regularly exceeding both GP and net income goals. Ms. Coker successfully brought to market and managed the market-leading Jumbo product line for Hewlett-Packard’s CMS division, and served in national account sales, operations, and marketing roles during her 10-year tenure with Merisel, where she launched hundreds of products and companies into the channel, including, Intuit, Toshiba, Lotus, Compaq and Microsoft.

Kevin J. Kiley
CTO
Email: kevin.kiley@5o9inc.com
Mr. Kiley has been developing leading edge Data Communications Technology (DCT) for over 25 years. Prior to co-founding 5o9, he helped numerous people and organizations to efficiently deliver data and content over increasingly complex networks. During his time with IBM, and as an independent consultant, Mr. Kiley’s work has directly enabled companies such as Wal-Mart and UPS to achieve their worldwide logistical dominance. Mr. Kiley’s early development accomplishments help laid the foundation for Internet communications, with his code still resident in many of IBM’s best selling solutions. On a broader scale, Mr. Kiley’s DCT development efforts in software such as ELSEWARE, mod_gzip, RIPL, and PFACOM have irreversibly changed the foundation of network communications and enabled faster and easier communications over the Internet.